Blogging Course Built for Small Business Owners
Unlock the Power of AI Blogging
I used this very system to skyrocket my digital marketing agency’s blog output to over 500,000 words every single month – Securing profitable keyword positions, multiplying our lead flow, and establishing ourselves as the unrivaled solution.
02: Content Briefs
- Understanding search intent
- How to create a content brief
- How to structure articles for conversions
- How to write a SPEAR introduction
Included Resources: Briefing SOP
How to Write Blog Content:
- How to write blog posts
- How to structure blog posts
- Leveraging AI for streamlined content production
- Introduction to Surfer SEO
Included Resources: Content Writing SOP
How to Publish Content:
- WordPress publishing
- Unique image creation
- Elementor publishing
- Internal linking guide
Included Resources: WordPress Publishing Guide, Internal Linking SOP
How to Manage a Content Team of Subcontractors:
- Managing content using a CRM
- Automating content management
- Content editing and review
Included Resources: Content Management SOP
How to Measure & Update Content
- How to measure results using free tools
- How to update content
- When to update content
- How/When to use video content
Included Resources: Content Updating SOP
The Full Curriculum
Part 1: Course Introduction
- Welcome & Course Goals
- My Entrepreneurial Journey
- Expectations & Approach
- How the Course Works
- Course Resources
- Full Course PDF Download
Part 2: What to Write
- Content Map 101
- Introduction to Keyword Research
- Competitor Research
- Using Keyword Research Tools
- People Also Ask & Google
- Pillar & Cluster Strategy
- Action Steps
Part 3: How to Write
- Understanding Search Intent
- Creating a Content Brief
- SPEAR Intro
- How to Write Content
- Using AI for Content Writing
- Introduction to Surfer SEO
- Running Content Through Grammarly
- Action Steps
Part 4: How to Publish Content
- WordPress Publishing
- How to Create (Easy) Unique Images
- Elementor Publishing
- Internal Linking
- Action Steps
Part 5: How to Manage Content Production
- Managing Content in a CRM
- Management Automation
- Content Editing & Review
- Action Steps
Part 6: How to Measure & Update Content
- Measuring Results
- Updating Content
- Action Steps
Frequently Asked Questions
This course is designed for small business owners, entrepreneurs, content creators, marketers, and individuals interested in leveraging the power of AI to enhance their content strategy.
A blog serves as an effective platform for businesses to communicate with their audience, share insights, and establish industry authority.
Regularly written and updated blogs (with quality content) can significantly boost a website's SEO, driving organic traffic and increasing visibility in search engine results.
Moreover, blogs provide an opportunity for businesses to engage their audience, build trust, and foster a community around their brand.
You'll learn my proven system for writing over 500,000 words of content a month.
This system allowed me to scale my SEO agency to multiple seven figures ARR and eventually sell for a multiple seven figure exit.
No. It's $200
This isn't my primary source of income. My goal with these courses is to educate the entrepreneurial community and help others succeed in business.
The production value of this course is the difference in price. I'm not spending $100,000 on video production, renting a beach house or sitting in a (rented) private jet. It's just me in my house in Minneapolis, MN.
I spent over 100 hours coming up with the content for this course. Moreover, I spent the last decade coming up with this system that I've tested on hundreds of small businesses.
Will it be the best $200 you've ever spent? Pretty damn close.
This system takes time. It entirely depends on how closely you follow it, but it's typically going to take six months to see minimum results and 12 months to see maximum results.
Yes, and you'll get access to all future updates.