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In this era of the global marketplace, it’s not enough to just have a digital presence. To capitalize on opportunity and captivate live, real human readers, a functional website is a must. A well designed, user friendly website can add great value to any business.
Website builders are the perfect solution for individuals and small companies to build a site without needing to hire an expensive developer. In fact, these all-in-one software tools allow users to build sites quickly, without having to perform any coding or site-design updates.
Here, we discuss seven benefits of using a website builder to create your site.
1. Quick Set Up
By using a website builder, you can have your new site up and running in virtually no time. Site builders simplify the entire website creation process, with pre-populated web pages, pre-designed templates, and ready to use applications and tools.
All that’s required is for you to choose the design you like, add your content, and click on the ‘Publish’ button to launch your site. There’s no stressing about fixing a HTML error, allowing you to concentrate on creating compelling content for your readers.
2. Self-Control Over Feel and Look
By creating a website, you’re in control of the overall feel and look. Website builders give you the tools to design a site that suits your business, allowing you to choose the layout, colors, and style. This allows you to customise your website to your own taste in a quick and efficient manner.
As part of the process, you can also make edits to your site, if required, from any device. Given the best website builders for small business are online-based, your web files are hosted on the service provider’s server – not your own computer.
3. No Need to Code
The best website builders are designed for those with little or no technical knowledge. When using drag-and-drop technology and a user-friendly interface, the average person is only required to type in text, upload images, and change and edit specific elements with the click or drag of a mouse. This is all done without having to write or edit one line of code.
4. Perfect for Beginners
Website builders are known for their ease of use and are perfect for beginners. Even for those who have a hard time with technology, a reputable website builder should not require much of a learning curve. The exact layout and features may differ between various brands on the market. However, most website builders are intuitively designed for all users, enabling you to drag and drop as often as you like. Website builders are also inexpensive if you run a start-up or small business.
5. Mobile-Friendly Website
One of the most common mistakes entrepreneurs make when building a website is to not make it mobile-friendly. Today, more and more Americans are browsing and shopping online from their mobile devices, with up to 70% of web traffic happening on phones. By choosing a responsive template through your builder you can create a mobile-friendly website. This site design uses the same URL and HTML, which means the display of your site will remain the same even though it’s accessed from several different types of devices.
6. Update from Anywhere
As outlined, site builders live online, meaning anytime you have access to the internet or a browser, you can log in and make updates to your website.
So, if you’re on vacation, no problem, or if you have an employee who is working from home, they can also make changes from their device. It couldn’t be easier. To make updates to your website, all that’s required is the address of the website builder and the login details.
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7. Pre-designed Templates
Site builders also offer ready-made website templates that can be used as-is or customized. The top website builders offer a wide variety of free templates and third-party designs that you can choose from. Some of the templates may also suit specific small businesses or blog niches.
Featured photo credit: Depositphotos