It’s one thing to just stand out from the crowd with your marketing. Anyone can really do that. It’s those marketing campaigns that stand out from the crowd and link their message back to their product or service that are the most successful.
Here’s a real-life example, courtesy of Comcast. In this campaign, Comcast is promoting their I+ service that promises to reach more of the right eyeballs than other cable TV advertising.
Eyeballs in the middle of the sidewalk? It gets your attention, doesn’t it?
Once they have your attention, they can easily deliver the information.
Submit a Street Walking Photo
If you have a marketing example you saw on the street that you’d like us to include in a future post, you can submit your photo here.