Street Walking: Create a Cult Following

Want to create a cult following? Then take a page from the Elf on the Shelf’s playbook and gain cult-like status by following these steps.

(Build a website with interactive features.)

(Go social.)

(Bring your product to life.)


(Spin it off to other product channels.)


(Create an instant tradition.)

Like all of our other marketing examples, make sure you bookmark this for future reference and inspiration.

Submit a Photo

Street Walking is a weekly series that includes a photo showing poor marketing, exceptional marketing or something in between. If you have a marketing example you saw on the street that you’d like us to include in a future post, you can submit your photo here.

Picture of Chaz Michaels

Chaz Michaels

TRENDING AROUND THE WEB

9 signs you’re an INFJ, the world’s rarest personality type

9 signs you’re an INFJ, the world’s rarest personality type

Baseline

8 traits of people who constantly dominate conversations (without even realizing it)

8 traits of people who constantly dominate conversations (without even realizing it)

Baseline

If you recognize these 8 behaviors, you can be emotionally draining to those around you

If you recognize these 8 behaviors, you can be emotionally draining to those around you

The Blog Herald

If someone uses these 9 phrases, they were raised with impeccable manners

If someone uses these 9 phrases, they were raised with impeccable manners

Personal Branding Blog

If a friend uses these 8 phrases in a conversation, they’re probably not worth having in your life

If a friend uses these 8 phrases in a conversation, they’re probably not worth having in your life

Small Business Bonfire

If you really want more financial stability in life, say goodbye to these 8 habits

If you really want more financial stability in life, say goodbye to these 8 habits

Global English Editing