It’s no secret that content writing is becoming more and more important in the modern digital world.
Whether you’re looking to create content for your website, blog posts, or social media campaigns, content writing services can help you create high-quality content that will engage your audience and promote your business.
But with so many content writing services out there, how do you know which one is the right fit for you?
I have had extensive experience with content writing services over the last few years. During this time, I have been fortunate to work with some of the best professionals in the industry and develop a deep understanding and appreciation for the craft.
In this review, I’ve personally evaluated the strengths and specialties of many different platforms, and these are my top picks for the 9 best content writing services in 2023.
So, What are the 9 Best Content Writing Services in the World?
Content marketing isn’t going anywhere.
It can help attract customers to your business, boost your SERP (search engine results page) rankings, and increase web traffic.
This can be a difficult task without a good content marketing strategy or the tools to write great content.
What does this mean?
A good content writing service will craft compelling, engaging content that will answer questions and relate to topics within your niche.
If you’re looking to reach more people but don’t have the time to craft content yourself, consider getting a content writing service.
You may just find it a business-saving investment!
iWriter is a great option whether you’re looking to become a content writer or purchase quality content writing.
It works by connecting freelancer writers to clients who need web content.
The length and type of content are up to the terms you and the website content writer agree upon.
This content writing service is great for blog posts or people looking for affordable and professional content writing services.
Feature List
- Huge directory of freelance content writers
- Writers ranked and reviewed by clients
- Efficiency
- Order custom content
- Content syndication options
Pricing
iWriter offers four different pricing plans to access their content writing services.
The Standard plan begins at $1.40 for 150 words. The maximum rate for this plan is $46.50 for 6k words.
The Premium package starts at $3 for 150 words and goes up to 10k words $200 total. This includes quality content, proofreading, unlimited revisions, a client dashboard, and direct writer contact.
If you’re looking for dedicated support and SEO content marketing strategies like keyword research, consider the Elite package at $6 for 150 words or $400 for 10k words.
Finally, the Elite Plus package is $12 for 150 words. For longer content, this plan costs $800 for 10k words.
Pros
- Easy to connect with a web content writer who offers what you need
- Affordable prices
- Huge selection of writers with different skillsets, including SEO
Cons
- No guarantee of writer training in SEO or marketing strategies
FATJOE is a comprehensive content marketing suite that offers many SEO services including link building, design & video, and tools like an SEO value calculator.
So naturally, these marketing experts offer a stellar content writing service.
They made this due to the variety of writing services they offer, such as blogs, articles, copy, press releases, product descriptions, newsletters, and more.
This means that whether you’re trying to update your existing audience or start the daunting task of B2B content writing, FATJOE will have a writer for you.
To work with FATJOE, you just need a Project Brief.
From there, they’ll match you with a great writer who will deliver high-quality content for the job.
Feature List
- Unlimited revisions
- Easy-to-order interface
- Client dashboard
- 48-hour turnaround on shorter projects
- Variety of customizable metrics per piece
Pricing
FATJOE’s content writing services are priced by word count and price plan. Consultation is available upon request.
Pros
- Option to conduct your own SEO research
- Affordable services
- Fast turnaround time, especially on smaller projects
- Magazine quality syntax and grammar
- Expert native-English-speaking writers
Cons
- Limited price plans if you don't want to spend extra for SEO research
Textbroker offers an easy-to-use platform for both freelance writers and clients in need of quality content writing.
It’s easy to optimize your content for search engines with the customizable settings on the client order dashboard.
Like the other web content services on this list, Textbroker offers a variety of content genres, from blog posts to product descriptions.
All you have to do is sign up and use their self-service option to choose the quality level, content type, price, and author from their wide-spanning directory.
Feature List
- Multilingual writers
- Translations
- Content for every topic
- Client dashboard
Pricing
The pricing plans at Textbroker depends on whether you’re using their self-service content writing option or the managed-service content writing.
At a glance, their self-service prices range from 1.1 cents – 2.15 cents per word from average to professional quality writing.
You can also commission a writer of your choice or a team of expert writers.
These plans come with topic and SEO research, HTML tagging, and determinations of content type and text length.
Pros
- Language variety
- Content type variety
- Easy SEO customisables
- Managed or self-service options
Cons
- Slightly complicated interface
- Pricier cost-per-word than other services
Surfer SEO has become one of the mainstay companies in the SEO and content marketing game.
It’s no wonder they offer a game-changing content-writing directory.
Their directory is a great way to access dozens on dozens of content writers who specialize in search-engine-optimized web content.
This is a great option if you’re looking to gain substantial web traffic through blog posts and research articles.
However, with the many different writers this directory hosts, you’re sure to find a fit for any content writing or content marketing project.
Feature List
- Email access provides direct contact with writers
- Dozens of language options
- All writers trained in Surfer SEO research tools like keyword research and site audits
- Writers often trained in Jasper
Pricing
Surfer SEO offers four different pricing plans that include their Content Editor for a number of articles paid either monthly or annually for a 17% discount.
The first options is the Basic plan that starts at $59 a month and includes 10 articles with Content Editor.
There is also the Pro plan for $119 per month and comes with 30 articles.
The Business plan costs $239 every month and includes 70 articles in Content Editor.
Finally, the Enterprise plan has customizable pricing based on the services your business requires.
Pros
- Experienced SEO content writers
- Well-known, reliable company
- Easy-to-navigate directory
- Highly customizable filters
- Direct writer contact
Cons
- No on-site insurance, since negotiation happens over email
Compose.ly offers all the perks and benefits of an in-house writing team, such as expertise, search engine optimization strategy, and fast turnaround. Except you can work with them as needed or on the go.
You can begin your client-business relationship by requesting a writing sample from them.
This way, you can be sure you’re going to get the content creation you want for the type of site visitors you want to attract.
The types of content creation services they offer include the usual players like blog posts and newsletters, as well as E-books, ghostwriting, and technical content.
Feature List
- Choose-by-industry format offered
- Writing samples
- Large variety of specializations
- Managed writing
- A-la-carte writing
- Client dashboard
Pricing
For managed content writing services and content strategy, Compose.ly requires a consultation to receive a customized price.
However, they also offer users a self-service per-piece payment option on a sliding scale based on the length and type of project it is.
Pros
- Wider-than-usual variety of content types
- Huge variety of industries served
- SEO optimized content
- Blocks of content available as needed
Cons
- Consultations required to configure content delivery
SEO Content Hero
SEO Content Hero rivals the Surfer SEO directory as one of the best sources of experienced SEO content writers who can boost your online content marketing strategy.
SEO content writing is one of the smartest marketing tactics of 2022, and it’s not going anywhere in 2023.
If you’re looking to incorporate SEO into your blog posts or press releases, definitely consider checking out SEO Content Hero.
Feature List
- Content marketing focus
- Standard SEO metrics in any price package
- Customizable packages
- All content delivered in 4-6 days
Pricing
SEO Content Hero offers three price packages: Professional, Elite, and Custom.
These affordable packages range from $6/100 words to $12/100 words.
The main differences between them are the education level and expertise of the writers.
The Elite package, for example, promises mainly Master’s degree-level writing.
However, SEO Content Hero also offers a customized plan to users who want access to all features.
Pros
- Great pick for promotional content
- Samples already posted online
- Client-to-writer connections available through meeting scheduling
- Customizable search options depending on your SEO writing needs
Cons
- Subject matter expertise is more limited than other services
- Less multilingual writers available
Scripted works mainly with B2B companies to tackle challenging marketing and software-based writing.
They offer efficient and thoughtful ways to craft content marketing strategies, along with actual content, for businesses, agencies, SMBs, and publishers.
Scripted is approaching 13 years of offering insightful, marketing-optimized web content.
Feature List
- Technical topics to conceptual topics
- WordPress and HubSpot integrations
- Managed writing process with Scripted team
- Services include performance monitoring strategist to track optimization
- Directory-based
Pricing
Scripted offers four price plans: Self Serve Basic, Self Serve Premium, Agencies, and Enterprises.
These packages aren’t pay-per-word. Instead, you pay a flat monthly fee that ranges from $199, $499, $2.5+, and $5k+, and users gain access to a slew of content marketing and writing options.
Some of these include blog ideas, recommended content, strategy, performance analytics, and content management.
Pros
- Massive benefits for large and small companies alike
- Huge variety of topics
- Services like strategy and optimization
Cons
- Expensive for premium content
- No per-word payment plans
WordAgents offers SEO writing for businesses looking for well-written content, as well as marketing agencies looking to outsource their services.
Their services are extremely scalable, ranging from individual blog posts for beginning sites to intensive content strategy and delivery.
They even offer solutions specifically tailored to eCommerce, like product descriptions and promotions.
Offering a no-nonsense, adaptable approach to content marketing, WordAgents gets a solid recommendation from our team.
Feature List
- 7-day content delivery
- Scalability in deliverables and pricing
- All writers have been vetted and have 1+ year experience content writing
Pricing
WordAgents offers four price packages that are arranged primarily by word count.
The prices apply to all of their different writing services, whether it be blog writing or eCommerce newsletters.
The Bronze package offers 1k words of writing for $120, which includes 2 rounds of edits, keyword optimization, and a client dashboard.
The Silver package jumps to a 20k word offer for $1.3k, which is considerably cheaper than the Bronze package for the same word count.
However, the Gold package is $3.6k for 60k words and comes with all of the same features as the previous two.
Lastly, the Platinum package costs $5.5k for 100k words.
You can also apply credits to any of these price packages to add extra SEO optimization.
Pros
- Wide enough swath of options to fit most writing demands
- Small-business and large-enterprise friendly
- Reliable delivery times
- Writers trained in SEO
Cons
- Less experienced writers than other SEO writing and content marketing services like Surfer SEO
- Minimal contact with writers
- Expensive
Verblio is a unique company because it allows you to order visual content along with your written content.
If you’re wanting to run a campaign using videos alongside your written content, we’d highly recommend these services.
It’s a US-based “content cornucopia” hosting 3k vetted freelance experts with diverse backgrounds.
To use the Verblio service, you propose the type of content you need, and writers choose you.
They also offer campaign management and content strategy ideas with their Pro Services.
Verblio has something for everyone.
Feature List
- Content creation for publishers, marketers, agencies, or small businesses
- Dialect-specific writing
- Algorithm that consistently gives better writer matches
- Expertise in a wide range of industries
- 30-day money-back guarantee
Pricing
Verblio’s pricing is pretty flexible and accommodating to different content needs. The cost per piece varies depending on how many words a users needs.
The prices range from $40 for 300 words to $360 for 2k words. Additionally, Verblio also provides optimization ($24 each), photos ($12 each), and videos ($60 each).
Pros
- Almost-majority of writers with over 10 years experience
- Customizability
- Content-needs quiz
- Consulting during onboarding
Cons
- Added cost for SEO
What Are SEO Content Writing Services?
Now that we’ve gone over our favorite content writing services, you might be wondering:
What do content writing services do?
SEO content writing is a marketing strategy that can be used in many ways.
SEO is a different game depending on its client and use. It can span small businesses, social media influencers, marketing agencies, and more.
Any time someone posts words on the internet to do better in search engines, they’re doing SEO content writing.
SEO writing involves a content strategy to determine which niche to target and the tactics used, like keyword research.
The ideal result of this content marketing process is boosted visibility on search results pages.
The goal is to increase web traffic and authority for the site owner.
Most, if not all, of the services we mentioned in this article, offer more than just SEO writing, though.
For example, the tactics behind content marketing strategy can be a complicated journey to begin without some consulting.
Content writing is just the tip of the SEO iceberg, so before you get caught up on the industry’s ins and outs, remember the essentials of a good writing service.
How to Choose The Best Web Content Writing Services?
Whether you’re looking to purchase some content or start a whole agency, here are certain factors of content marketing that you should always have.
Do They Write Quality Content?
Please don’t get caught up in a service’s description of their expertly-trained staff or expertise in 500+ industries without checking whether they deliver quality content.
This means content that’s well-written, syntactically neat, grammatically correct, and matches the best tone of your brand.
Quality content is clear-cut in language 101, but you may need a consultation to decide the style and voice your brand needs.
Can They Get it Done Quickly?
This is of different importance for different needs.
However, the odds are you’d prefer content faster if you’re paying for it.
If you have to wait more than a week or so for a small blog post, you’re better off doing it yourself.
The more web content, the merrier for your audience and SEO crawlers.
Do They Respond to Emails?
A reliable and responsive customer service team should be the bare-minimum expectation for your content writing needs.
You want to ensure you’re getting your money’s worth if you outsource content.
Knowing what’s going on during the process, as well as having troubleshooting options, will help you make sure you’re going to get the writing you need.
Do They Have Great Testimonials?
You know your content needs better than anyone.
This is why you should always check out reviews and testimonials on and off your writing service’s website.
Don’t trust what they say about themselves. Trust what other people in your position have experienced.
Have You Used Any Before?
Are there any content writing services that we missed in this article?
If so, let us know in the comments below!
We’re always looking for new, exciting web tools and services to try out.
Thanks for reading, and good luck with your web pages!