Digital transformation is directly proportional to business growth. A lack of balance between the two leads to business loss and gives the upper hand to business competitors.  The transformation is highly embraced by customers who prefer fast and effective ways to conduct their daily activities. The digital transformation ability is evident with the instant services performed by restaurants, cabs, health apps. Today customers can book fast food or doctors’ appointments from the comfort of their homes. 

The speed in technology is what keeps businesses thriving, attracting and retaining customers.  The revolution has pinned down many ancient companies, which couldn’t keep up with new digital transformations. A section of eighty percent of Companies in the 90s have failed or cannot keep up with the digital revolution. This gives customers a chance to migrate to new digitalized Companies for fast and quality services.

Digital transformation, low code, and customer services

The lingering question is, what is causing the digital eruption. Companies are doing all the right business conducts to retain and attract new customers. The majority have used sales and marketing teams to ensure customers get the right quality. However, what is different with the new era is working smart.  Today businesses don’t require advertisement programs and large sales teams to promotions to work. They only need less smart efforts or digital tools.

Low-code is the effective tool established to empower businesses and increase revenue. Low-code offers inclusive services for entrepreneurs and customers. The digital tools focus on swiftly addressing customer issues and offering their needs directly. Low code allows for fast and effective ways to address any client’s needs without professional help.

What is Low-code?

Low-code is a modern automated software application developed to user create a business application using a visual approach.  The app doesn’t require any IT or coding professional to operate. Low-code offers preinstalled features to build, modify and deploy apps quickly. The software helps in business growth by aligning with customer’s needs. Businesses can utilize their in-house employees to create applications suiting their business requirements.

Low-code takes few days to create, unlike hand-coding platforms, which take weeks and months and probably fail. The user can use the same low code application for several business needs or departments. It’s also flexible as one can modify an app to suit any business requirement. This has increase business agility helping entrepreneurs reap the best of their business.  Low-code platform reduce the need for IT practitioners and save resources.

Low code features applicable for digital transformation

Low-code platforms are designed with exclusive features which hype digital transformation. The process works with drag and drops features which are easy to manage and develop an app.  It has visuals that are preinstalled and help in automatic coding, scripts, and incorporation.  The features reduce errors in building Companies’ business applications. Low code is easy for non-coders and any employee with basic IT knowledge. The user can customize the platforms to fit business needs.  The features utilize the existing business data to create a manageable business system.

Digital transformation primary goals

Digital transformation is the process of adapting to new advanced technologies and increasing business revenue.  The transformation helps attain several goals such as:

  • Allow for innovations.
  • Improve business productivity.
  • Improve customer experience.
  • Help in collaboration.
  • Manage and optimize data analysis.
  • Digitalize business tools.

The transformation eases the migration from traditional coding to a new easy, and fast business management process. The changes are easily compatible with businesses and employees. To transform, Companies can hire new developers to manage the low code system or keep and train existing employees.

What can a low-code platform build to help in digital transformation?

Customer-friendly apps

Low-code software can significantly enhance customer experience and ease marketing and service delivery strategies. Organizations can develop a simple application to help in appointment booking, sale marketing, online shopping, delivery services, and more.

Business apps

Low code app help in creating apps that align all business operating. This makes it easy for employees and the management team to follow up on the sales and supply chain—the platform assists in money management accountability and transparency in business.

·       Workplace and department apps

Business departments such as sales and marketing teams, executive departments, and others can conduct services under one application. The chain gives fluency and helps in task management. Each department can relate under the same workplace apps.

Achievements in digital transformation with low code platforms

·       Increase agility/speed

Businesses implementing digital transformation tools offer quality and on-time services. The transformation helps Companies update their software based on the market and customer’s needs.  Low-code is quite flexible as the business can change the applications to suit the current market. This doesn’t require any new application build-up or time. 

The preinstall features such as drag and drop allow users to change and develop the application according to the need quickly. The process offers no chance for bugs since it’s an automated process.  This increases the likelihood of creating profits within short periods.

Improving customer experience

Digital transformation focuses more on customer experience.  It helps businesses design applications that are easy to use for customers. For example, customers can book cabs anytime through their mobile gadgets.  The ease attracts more customers without the need to market the brand. Businesses can build customer-friendly apps for convenient service provision.

Easy collaboration between teams

Low-code is a crucial aspect of digital transformation in many organizations globally. Today Companies can build an application that aligns with their services. The application allows for collaboration between teams, from managerial teams to customer involvement.  All teams are at liberty to develop and participate in the application building process. In the past, coding only involve IT, professionals, and coders, thus leaving out all departments. The process attracted bugs, with the majority of the application differing from the business aims.


The implementation of low-code in any business reduced the need for hiring new expertise. Companies can divert the funds to new projects and expanding business. Low code platforms cover most departments by automating customer services, sales, and data management activities.


Digital transformation is pretty extensive and helps expand the business and increase revenue. It allows employees to operate at ease by incorporating their efforts into the applications. The change includes customer and business needs for better growth.